Friday, April 20, 2007

Bragging rites.

For the past 18 months or so, it's been my responsibility to provide content for GO, XanGo's in-house publication. We distribute about 135,000 copies or so every other month domestically (along with two issues a year per market internationally). We—being myself, the art director of the magazine, a photographer and, every now and again, a makeup artist—are on the road anywhere from 8-14 days out of the month putting the magazine together. As it is largely a recognition piece, various distributors who are doing exceptionally well are spotlighted. This means photos are taken, interviews are conducted, dinners are eaten and hotels are utilized. It's a fun existence, really. I signed on for this because I like it. We're able to be creative as we feel like being and, for the most part, it ends up really rather nice.

It's also nice to be recognized now and again for your efforts, I think. So this is me tooting my horn. We were lucky enough to take Best Agency Publication in an annual competition put on by the League of American Communications Professionals. Nearly 500 were entered and we were able to come out on top. That feels nice (I keep using that word). For more on this, you can view the final results by clicking here.

If you take a look at the above cover (our winning issue), the background on that one is something else. We had to scout out a park in Vancouver for signs of Fall ... looking very hard to find a handful of crunchy leaves and twigs to scatter around her. Seriously, the park was practically spotless. Our photographer, on the other hand, was balanced precariously atop a garbage can. Brooks held the can in place while I just made sure our photog didn't fall on his face. Every picture has an attached story, and now you know the one that belongs to Donna Farrell's shining moment.

9 comments:

ewesa said...

ha! that's a fabulous story, I never would've guessed. congratulations! congrats on being good at what you do and liking it. those two things lead to happiness that hopefully you can spread to the people and environment around you.
they are in essence saying you write good, gooder than 499 other mags. your readability and message clarity got high scores. that's all you. :) congrats again. go celebrate!

Sarita said...

Congrats. Very cool. How many can say that they are better than those 499 others, and have a good time doing it? Sometimes those stats are nice if only to validate that your efforts and talents are recognized by others.

In grad school, my reading comprehension was better than 99% of the students in California. Those were my glory days.

Hey, It's Ansley said...

Congratulations! Sounds like a fun job. I have been to several parks in Vancouver and thought the same thing, not a leaf, dead flower, or scrap of trash anywhere but also no park cleaners to be seen, amazing!

bestsariah said...

Yay!

Almost every time I use the word "nice", I remember you told me you don't like that word, and then I feel self-conscious. I can't believe you.

Dainon said...

Vancouver is a movie set, I swear it is. I kept thinking I'd discover I was on The Truman Show while I was there. The parks are spotless, the people are beautiful and everyone's walking their dog everywhere. I'm on to them.

And yes, BS, I adhere to "nice" being something one says when they can't come up with a better word, but, well, sometimes I can't, either.

k8 said...

your job is jealousy-inducing.

but also super congrats on the award! so cool!

Ems said...

wow dainon, that is great! congratulations!

f*bomb. said...

Whatever, D. We all know you just hang out and watch tv like the rest of us.

The Carrie Collection said...

Let me help you recognize since that's what I did professionally for 18 months. You are the only person I can imagine writing all of the GO stories. Traveling around with Brooks (and me sometimes tagging along), editing the 'On the Map' quotes and editing ALL of the content is a huge job and you do it very well, I must say. I'm sad that I don't get to work with you on it anymore, but your work might actually improve now. Also, you were once a great model in the GO magazine... you make an outhouse look really good. You deserved that award.